Opis: Business matters - Jendrych Elżbieta, Wiśniewska Halina

Business Matters covers a variety of business-related topics introducing a wide range of vocabulary as well as providing ample opportunities to practice and master the use of Business English. The list of topics includes:
? Company and market structure
? Recruitment process and employee motivation
? Market research, production and pricing policy
? Advertising and promotion
? Sales and distribution
? International trade and globalization
? Transport and logistics
? Business growth
? Customer rights
Each unit comprises key vocabulary, a text exemplifying the use of the terminology, a wide selection of exercises: multiple-choice questions, gapped sentences, vocabulary matching, crosswords and puzzles as well as topics for discussion and an essay-writing section.
Business Matters is an ideal textbook and reference tool for both university students and business professionals from intermediate to advanced level of language competence.

Szczegóły: Business matters - Jendrych Elżbieta, Wiśniewska Halina

Tytuł: Business matters
Autor: Jendrych Elżbieta, Wiśniewska Halina
Wydawnictwo: Nieoczywiste
Seria: SERIA AKADEMICKA
ISBN: 9788326415876
Języki: angielski
Rok wydania: 2012
Ilość stron: 222
Format: 17.0x24.0cm
Oprawa: Miękka
Waga: 0.387 kg

Recenzje: Business matters - Jendrych Elżbieta, Wiśniewska Halina

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