Opis: Management Information Systems 11e - Jane P. Laudon, Kenneth C. Laudon, K Laudon

For introductory undergraduate courses, and MBA-level MIS and Information Systems courses that want to integrate business with technology. This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. Laudon and Laudon continue to define the MIS course with their latest comprehensive text. Management Information Systems, provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision making in an exciting and interactive manner. The latest revision of this text focuses on MIS and business with greater clarity and depth.Part One: Organizations, Management, and the Networked Enterprise Chapter 1: Information Systems in Global Business Today Chapter 2: Global E-Business: How Businesses Use Information Systems Chapter 3: Information System, Organizations, and Strategy Chapter 4: Ethical and Social Issue in Information Systems Part Two: Information Technology Infrastructure Chapter 5: IT Infrastructure and Emerging Technologies Chapter 6: Foundations of Business Intelligence: Databases and Information Management Chapter 7: Telecommunications, the Internet, and Wireless Technology Chapter 8: Securing Information Systems Part Three: Key System Applications for the Digital Age Chapter 9: Achieving Operational Excellence and Customer Intimacy: Enterprise Applications Chapter 10: E-Commerce: Digital Markets, Digital Goods Chapter 11: Managing Knowledge and Collaboration Chapter 12: Enhancing Decision Making Part Four: Building and Managing Systems Chapter 13: Building Information Systems Chapter 14: Managing Projects Chapter 15: Managing Global Systems References Glossary Photo and Screen Shot Credits Indexes

Szczegóły: Management Information Systems 11e - Jane P. Laudon, Kenneth C. Laudon, K Laudon

Tytuł: Management Information Systems 11e
Autor: Jane P. Laudon, Kenneth C. Laudon, K Laudon
Producent: Prentice Hall
ISBN: 9780136093688
Rok produkcji: 2009
Ilość stron: 672
Oprawa: Miękka
Waga: 1.2 kg

Recenzje: Management Information Systems 11e - Jane P. Laudon, Kenneth C. Laudon, K Laudon