Opis: The Business of Tourism - Christopher Holloway, Claire Humphreys

The tourism industry is in a constant state of flux, where trends and attitudes are frequently susceptible to outside influences including factors such as technological and economic change The Business of Tourism by Chris Holloway and Claire Humphreys is the ideal textbook to help you to not only understand these new changes but look at them with a critical eye and predict future trends. This book is the ideal foundation text for students of Tourism Management or Travel and Tourism. The historical context is combined with background theory and research plus up-to-date international case studies. It examines in detail the tourism product, its impacts and the tourist to provide the reader with a comprehensive understanding of the management of this important global industry. The result is a practical and relevant text for any student wishing to work in one of the many diverse sectors of the tourism industry.PART I: DEFINING AND ANALYSING TOURISM AND ITS IMPACTS 1. An introduction to tourism 2. The development and growth of tourism up to the mid-twentieth century 3. The era of popular tourism: 1950 to the twenty-first century 4. The demand for tourism 5. The economic impacts of tourism 6. The socio-cultural impacts of tourism 7. The environmental impacts of tourism PART II: THE TRAVEL AND TOURISM PRODUCT 8. The structure and organisation of the travel and tourism industry 9. Tourist destinations 10. Tourist attractions 11. Business tourism 12. The hospitality sector: accommodation and catering services 13. Tourist transport by air 14. Tourist transport by water 15. Tourist transport on land PART III: INTERMEDIARIES IN THE PROVISION OF TRAVEL AND TOURISM 16. The management of visitors 17. The structure and role of the public sector in tourism 18. Tour operating 19. Selling and distributing travel and tourism 20. Ancillary tourism services PART IV: CASE STUDIES

Szczegóły: The Business of Tourism - Christopher Holloway, Claire Humphreys

Tytuł: The Business of Tourism
Autor: Christopher Holloway, Claire Humphreys
Producent: Prentice Hall
ISBN: 9780273755142
Rok produkcji: 2012
Ilość stron: 800
Oprawa: Miękka
Waga: 1.45 kg

Recenzje: The Business of Tourism - Christopher Holloway, Claire Humphreys