Opis: The Leadership Book - Mark Anderson

The Leadership Book has a very clear structure which has been specially designed to make the 50 sections quick and easy to use. Each challenge is approached in the same way: Understanding the issue, key leadership actions to take, the measures of success and the pitfalls to watch out for. The areas covered include: Leading your strategy, defining and managing your team, managing change and innovation, understanding the market, resolving conflict and communicating your vision. The Leadership Book offers fast effective solutions to pressing business challengesAbout the author Acknowledgements Introduction to the second edition: what's new? Introduction to the first edition The Leadership7 Part 1 Your leadership self First days in the job Demeanour: setting the tone Leadership principles Trusting your instincts Focusing on what matters Managing meetings Time management You and your boss Part 2 Vision and strategy: the leadership mantra Setting and selling a vision Leading strategy Leadership priorities Part 3 Your leadership team Forming your leadership team Leading your leadership team 121s Your team is more skilled than you Part 4 Leading change The change imperative Managing change Resistance to change Credibility from repetition Part 5 Leading your team: performance excellence Process: making the right things happen at the right time Team meetings People performance management Interpersonal conflict The difficult interview Objectives and incentives Part 6 Leading internationally International leadership culture International strategy International prioritisation Team members in other countries Part 7 Leading efficiency: reducing cost Understanding cost Managing costs Supplier strategies Part 8 Sales: customers leading you The importance of the customer The customer journey 1: customer expereince The customer journey 2: technology journey Sell! Sell! Sell! Part 9 Marketing: leading the market Marketing is everyone Branding and organisational identity Communications: getting the message over Part 10 Leading digital innovation Digital transformations Leading digital product development Digital skills revolution Part 11 Learning: leadership development The knowledge premium Awaydays Seeking feedback Index

Szczegóły: The Leadership Book - Mark Anderson

Tytuł: The Leadership Book
Autor: Mark Anderson
Producent: Financial Times
ISBN: 9780273776703
Rok produkcji: 2013
Ilość stron: 312
Oprawa: Miękka
Waga: 0.49 kg

Recenzje: The Leadership Book - Mark Anderson