Opis: The Psychology of Attitudes and Attitude Change - Geoff Haddock, Gregory Maio

In the 2nd Edition, Greg Maio and Geoffrey Haddock expand on how scientific methods have been used to better understand attitudes and how they change, with updates to reflect the most recent findings. With the aid of a few helpful metaphors, the text provides readers with a grasp of the fundamental concepts for understanding attitudes and an appreciation of the scientific challenges that lay ahead. With plenty of learning aids to help with revision and a new companion website, this textbook is a valuable resource for anyone interested in learning or teaching about attitudes. Key features of the new edition: *Key Terms, Key Points and Questions to engage students and highlight important areas for revision *Research Highlights that illustrate interesting and important case studies and their findings *Useful recaps of What we have learned and What do you think? questions at the end of chapters to get students thinking *A new Companion Website with useful material for both instructors and students "This is a really comprehensive look at attitudes, beliefs and behavioural change, looking at not only biological underpinnings of attitudes but also how this fits in real world situations. The 'key terms' and 'questions to ponder' sections really help to ensure understanding. This book is recommended for all students of psychology, health and social care as well as anyone with an interest in health promotion and behavioural change." -- Julie BurtonPART I: Why Do Attitudes Matter? Chapter 1: What are Attitudes and How are They Measured? Chapter 2: The Three Witches of Attitude PART II: What Do Attitudes Do? Chapter 3: The Influence of Attitudes on Information Processing and Behavior Chapter 4: How Do Attitudes Influence Behavior? PART III: What Shapes Attitudes? Chapter 5: Cognitive Influences on Attitudes Chapter 6: Affective Influences on Attitudes Chapter 7: Behavioral Influences on Attitudes Chapter 8: Basic Principles in How Attitudes are Shaped PART IV: What More is There to Learn? Chapter 9: The Internal World Chapter 10: The External World Chapter 11: An Eye to the Future

Szczegóły: The Psychology of Attitudes and Attitude Change - Geoff Haddock, Gregory Maio

Tytuł: The Psychology of Attitudes and Attitude Change
Autor: Geoff Haddock, Gregory Maio
Producent: SAGE Publications Ltd
ISBN: 9781446272268
Rok produkcji: 2015
Ilość stron: 368
Oprawa: Miękka
Waga: 0.64 kg

Recenzje: The Psychology of Attitudes and Attitude Change - Geoff Haddock, Gregory Maio