Opis: How to Do Business in China - Nick Dallas

24 vital lessons on steering your business through the world's biggest emerging market Catapulted onto the world stage by a daring reform agenda, present-day China is the manifestation of an experiment unique in human history. Its astonishing economic ascent and rapidly expanding consumer market has captured the world's attention. Bristling with amazing opportunities which may conceal considerable risks, engaging with China is inescapable for many firms. How to Do Business in China highlights 24 lessons that will facilitate your entry into the burgeoning new economy. Tips on avoiding common mishaps and enhancing your preparedness are outlined. You'll learn the importance of: Understanding and working within the Chinese entrepreneur's unique approach to business Finding reliable partners within China who share your vision Avoiding problems arising from cultural differences-and capitalizing on similarities Skillfully navigating through China's complex bureaucracy Protecting your business from intellectual property rights infringements Negotiating with skill, aplomb, and patience Designing a proactive PR policy to help you lobby for favorable legislation This explosive and largely untapped marketplace replete with idiosyncrasies is a dominant force shaping the 21st century. How to Do Business in China will sensitize you to the issues as it clearly depicts the challenges ahead.

Szczegóły: How to Do Business in China - Nick Dallas

Tytuł: How to Do Business in China
Autor: Nick Dallas
Producent: McGraw-Hill
ISBN: 9781259589614
Rok produkcji: 2015
Ilość stron: 128
Oprawa: Miękka
Waga: 0.14 kg

Recenzje: How to Do Business in China - Nick Dallas