Opis: Essentials of Mis, Global Edition - Kenneth Laudon, Jane Laudon

For introductory courses in Information Systems or Management Information Systems. Connect Essential MIS Concepts to Everyday Life Essentials of MIS takes an in-depth look at how today's businesses use information technologies and systems to achieve corporate objectives. Current real-world business cases illustrate how companies have identified and ultimately solved key business challenges using information systems and technologies. Through the use of Essentials of MIS, students will be able to participate in, and even lead, management discussions of information systems for a firm. Part of a complete learning package that includes the core text and extensive supplemental online materials, the core book consists of twelve chapters with hands-on projects (including video case studies and instructional video packages) covering the most essential topics in MIS. The Twelfth Edition continues to be authoritative, but is now more customizable, flexible, and geared to meeting the needs of different instructors, with many of its learning tools now available in digital form. MyMISLab(TM) not included. Students, if MyMISLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyMISLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. MyMISLab is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.1. Business Information Systems in Your Career 2. Global E-Business and Collaboration 3. Achieving Competitive Advantage with Information Systems 4. Ethical and Social Issues in Information Systems 5. IT Infrastructure: Hardware and Software 6. Foundations of Business Intelligence: Databases and Information Management 7. Telecommunications, the Internet, and Wireless Technology 8. Securing Information Systems 9. Achieving Operational Excellence and Customer Intimacy: Enterprise Applications 10. E-Commerce: Digital Markets, Digital Goods 11. Improving Decision Making and Managing Knowledge 12. Building Information Systems and Managing Projects

Szczegóły: Essentials of Mis, Global Edition - Kenneth Laudon, Jane Laudon

Tytuł: Essentials of Mis, Global Edition
Autor: Kenneth Laudon, Jane Laudon
Wydawnictwo: Pearson
ISBN: 9781292153773
Rok wydania: 2016
Ilość stron: 528
Oprawa: Miękka
Waga: 1 kg

Recenzje: Essentials of Mis, Global Edition - Kenneth Laudon, Jane Laudon