Opis: Management of innovation processes in a digital transformation paradigm

The monograph is devoted to topical issues of improving the mechanisms for managing sustainable
innovation development of enterprises in the emergence of information and digital economy. The monograph examines the theory and methodology of sustainable innovative development management in the era of digitalisation. The specifics of strategic management of sustainable innovative development are revealed. Considerable attention has been given to the issues of using creative technologies in managing innovation processes, tools of commercialisation of innovations, innovation consulting, and the role and place of communication in sustainable innovative development. Special attention is given to issues of sustainable innovative development performance management. The monograph is designed for university professors, other higher education institutions, doctoral students, postgraduates, undergraduates, and university students studying the problems of managing efficiency and sustainability of innovative development of companies in the digital economy.

Kraj produkcji: Polska

Producent:
ASPRA-JR F.H.U.
Dedala 8/44
03-982 Warszawa (Polska)
tel: 602628855
email: oficyna@aspra.pl

Szczegóły: Management of innovation processes in a digital transformation paradigm

Tytuł: Management of innovation processes in a digital transformation paradigm
Wydawnictwo: Aspra
ISBN: 9788382091465
Języki: angielski
Rok wydania: 2021
Ilość stron: 210
Oprawa: Miękka
Redakcja: Stasiak Jacek, Majzel Anna

Recenzje: Management of innovation processes in a digital transformation paradigm